Meet Mitch
Trust your intuition and success will follow
-Mitch Ribak

Team Leader, Coach, and Author
- 1st big Independent Brokerage to Partner with eXp Realty
- He has started 23 companies in the last 42 years
- Started the 3rd Paintball Business in the U.S
- Started the first Online Dating Service.
- Started real estate in 2001 and built a team of six agents which turned into a brokerage with 120 agents "Tropical Realty" in Florida.
- Is known as the godfather of Lead Conversion throughout North America,
- Moved his brokerage of 40 agents to EXP in June of 2017 as the first big broker to switch
- Currently, his revenue share organization is 1830 agents
Mitch Ribak once owned his own independent brokerage in the Cocoa Beach area of Florida. By 2016, he had three brick-and-mortar offices and 120 agents doing about 700 transactions a year for $160 million in gross sales. But he learned a dirty little secret: If you own your own brokerage, you work long, crazy hours and carry a lot of risks, but you don’t make much money.
“This is not something you learn from other brokers because the same ego it takes to be a great salesperson or motivational leader doesn’t easily get shared as to the downside of owning your own brokerage,” said Mitch. “For example, in 2016, I made $4.5 million in revenue, but after all the expenses, all the salaries and a monthly overhead of $100K, I cleared about $90K. Ninety thousand dollars.”
Mitch said he heard about eXp Realty® over the years, but his ego stopped him. He finally joined in June 2017 to give his agents a better opportunity to gain more wealth and to give him and his family a way to escape the business at some point.
The Word ‘Entrepreneur’ Is Mitch’s Middle Name
For some background, Mitch owned 22 different companies in his wild entrepreneurial career, making a lot of money, losing a lot and having some stolen. He launched and operated a string of businesses mainly in the Boston area: A restaurant, a paintball business, flower business, ad agency, dating service, online dating site, affiliate marketing agency and hosting a radio dating show out of Universal Studios in Orlando. He had a contract to sell his online dating service (PerfectMates.com) for $80 million, but it fell through during the dot-com bust. He was left with $14,000 to his name. He turned to real estate where he went on to excel.
“As I look back, I’m happier than ever with the decision I made to join eXp,” said Mitch. “I went from working 80 to 40 hours a week. I have a life now. I play music with my grandkids. But I still sell about 35 to 40 homes a year and do a bunch of coaching. I feel like I have it all: My company with all its rewards
without the worry and overhead I had when I was an independent broker-owner.”
Learn more about Mitch Ribak:
Years in real estate: Since 2001
Brokerage history:
● eXp Realty (June 2017-present)
● Tropical Realty Beachside (March 2005-June 2017)
● Tropical Realty and Investments (Sept 2001-March 2005)
Main territory: Brevard County, Florida
Main focus: Mostly residential
Number of people on team: Approximately 70
Accolades, accomplishments & awards:
● President of the Space Coast Association of Realtors 2014
● District 2 Vice President for Florida Association of Realtors 2015